Background

NYSW, came to us without any branding and wanting to build a foundation for when they launched their Kickstarter. We wanted to represent the combination of the smart watch and classy analog watch styles. NYSW is now a premium brand attracting busy, on-the-go, professional, and fashionable men who live a healthy lifestyle

You can visit their website here.

 




INSPIRATION/THEME BOARD

PHOTOSHOOT